GAMBA, F. J. The Marketing Strategies of International Restaurant Chains (IRCs) in Tanzania: : Exploring the Dynamics of 7Ps . Journal of Business and Enterprise Development (JOBED), [S. l.], v. 13, n. 1, 2025. DOI: 10.47963/jobed.v13i.1606. Disponível em: https://journal.ucc.edu.gh/index.php/jobed/article/view/1606. Acesso em: 5 dec. 2025.