1.
Marfo-Yiadom E, Kusi LY, Nketsiah I. Efficacy of the Porter’s generic strategies in achieving competitive advantage: The mediating roles of market ambidexterity and firm performance. JOBED [Internet]. 2025 Aug. 5 [cited 2025 Dec. 5];13(2). Available from: https://journal.ucc.edu.gh/index.php/jobed/article/view/1753