Perception of Postgraduate Students on Customer Service at the School of Graduate Studies, University of Cape Coast

Abstract

The aim of this study was to examine the quality of service provided by the School of Graduate Studies, University of Cape Coast to its students (customers). This study employed a descriptive survey design. A questionnaire designed by the researchers was used to obtain data from 400 postgraduate students (customers), using the stratified sampling technique. Data were presented and analyzed using descriptive statistics which included frequencies, percentages, means and standard deviation. The study found that staff members at the School of Graduate Studies, University of Cape Coast provide quality services to postgraduate students at different dimensions when they seek assistance. It was therefore recommended that the Directorate of Human Resource in collaboration with Training and Development Section of the University of Cape Coast should include aspect of customer care topics in the training programmes for all categories of staff in order to improve professionalism in tangibility dimension of service delivery.