Vol. 7 (2017): Journal of Business and Enterprise Development

The University of Cape Coast has run business programmes since the 1975/76 academic year, when it introduced the very popular Bachelor of Commerce degree programme. In 2003, the Department of Business Studies, then part of the Faculty of Social Sciences, attained Faculty status as the School of Business.

Like other leading Business Schools in the world, it is befitting of the School of Business of the University of Cape Coast to have a scholarly journal of the highest standards, which focuses on business and enterprise development. Journal of Business and Enterprise Development (JOBED) aims to stimulate in-depth and rigorous empirical and theoretical research in the business and enterprise development.

This issue features articles touching on banking and finance, marketing and consumer behaviour, information and communication technology, small and medium-sized enterprises, and entrepreneurship. The broad spectrum of articles selected underscores the importance of addressing business issues in a multidisciplinary context. Each article has been subjected to scrutiny not only by the editorial board, but also by seasoned reviewers from within and outside the University of Cape Coast. A double-blind assessment procedure was adopted for the review.

The Journal of Business and Enterprise Development (JOBED) is currently published as an annual periodical, but it is hoped that very soon it will be released twice a year and subsequently quarterly.

It is our fervent hope that readers will benefit from its contents, and that quality contributions will be forthcoming to sustain it. We welcome all comments aimed at improving the journal.

May I take this opportunity to thank the various reviewers who took time off their busy schedules to review the papers submitted. May I also thank the members of the editorial board in recognition of the role they played and the quality service rendered towards the production and release of this document.

I wish you enjoyable reading.

F. O. Boachie-Mensah (Editor-in-Chief)