Examining the post-COVID-19 tourism recovery and resilience in the context of the African Tourism Industry

Authors

DOI:

https://doi.org/10.47963/ajhtm.v5i1.1797

Keywords:

recovery, resilience, African tourism industry, sustainable practices, COVID-19

Abstract

The COVID-19 pandemic has deeply disrupted the global tourism and hospitality sectors, with African nations particularly affected due to their dependency on tourism as a critical economic driver. Despite the sector's importance, limited research exists on the recovery and resilience of African tourism during the pandemic. Understanding these dynamics is vital to addressing the challenges and capitalising on opportunities this crisis presents. This study critically examines the recovery and resilience strategies in the post-pandemic context of the African tourism industry. By integrating insights from literature and case studies, it identifies sectoral challenges, including economic vulnerabilities, policy gaps, and structural inefficiencies. It also explores adaptive, innovative, and sustainable approaches to recovery, underscoring the need for inclusive growth and resilience-focused planning. The findings offer actionable recommendations for policymakers and stakeholders, advocating multi-level strategies that prioritise sustainability, inclusivity, and innovation to guide Africa's tourism sector toward a robust recovery.

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Author Biographies

Hamza Khan Hamza, Junoir Research Fellow

Hamza Khan is a Junior Research Fellow in the Department of Tourism and Hospitality Management, Jamia Millia Islamia. He has authored two books that are part of the curriculum for classes 10 and 12 in Nagaland Board, India. His research interests include sustainable accommodation and nature-based tourism, with a particular focus on understanding tourists’ behavior. He holds an MBA with a specialization in travel and tourism management.

Bushra Choudhary, Guest Faculty

Dr. Bushra Choudhary is currently working as a guest faculty in the Department of Tourism and Hospitality Management, Jamia Millia Islamia, a top-ranked university in India. She has completed her PhD from the same department. She has done her master's in tourism management and is a gold medallist in Bachelor of tourism management. Her core areas of research are wellness tourism, behavioural studies, destination marketing and market segmentation.

Nusrat Yasmeen, Assistant Professor

Dr Nusrat Yasmeen is an Assistant Professor at the Department of Tourism and Hospitality
Management, Jamia Millia Islamia. She is a renowned academician with a PhD in Tourism and
Hospitality Services. She has expertise in heritage tourism, medical tourism and sustainable tourism.
With qualifications in Tourism Administration, Management and Indian Culture, she has a rich
educational background. Yasmeen has coordinated PhD programs. She is the Youth Tourism Club
coordinator and has organised conferences and faculty development programs. She has published in
prestigious journals and participated in national and international seminars.

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Published

2025-06-30

How to Cite

Hamza, H. K., Bushra, B., & Nusrat Yasmeen, D. N. Y. (2025). Examining the post-COVID-19 tourism recovery and resilience in the context of the African Tourism Industry. African Journal of Hospitality and Tourism Management, 5(1), 63–82. https://doi.org/10.47963/ajhtm.v5i1.1797